UK Business Directory - The National Pages

Marketing

Featured Business – And Words based in Chagford, Devon

by admin on Nov.10, 2009, under Advertising, Copywriters, Featured Business, Marketing, Web Design

And Words for professional copywriting services in Devon

Independent Professional Copywritinglogo

Welcome to heavyweight copywriting by a skilled freelancer.

Professional copywriting skills present your product or service with greater interest, succinct style and persuasion to have. Powerful words create desire. Effective words bring thoughts. Persuasive words bring sales and action.

I provide copy to all sizes of business and for consumer, business to business, industrial and technical products and markets.

The ingredients for success are:

  • An understanding of your business and appreciation of your targets.
  • A vision of what a customer wants and why.
  • Imagination to capture the customer with clear, persuasive, accurate writing.

Every business needs good copy everyday. Whether it is for sales proposals, promotional material, advertisements, press releases, newsletters, or your website, the copy needs to provide the recipient with what they want. That is the skill of a copywriter – customer first, then how does the client capture them.

The probability is that you have projects on your desk that you would like to start.

CONTACT US TODAY…

CALL AND WORDS ON: 01647 433388

Featured Gold November 10th 2009 in The National Pages UK Business Directory

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Business Directories

by admin on Oct.29, 2009, under Advertising, Articles, Marketing, Online Advertising

A Business Directory is a website or printed media listing of information which lists all businesses within some category. Businesses can be categorised by business, location, activity, or size. Business may be compiled either manually or through an automated online search software.

The details provided in a business directory will vary. They may include the business name, addresses, telephone numbers, location, type of service or products the business provides, number of employees, the service region and any professional associations. Some directories include a section for user reviews, comments, and feedback.

Many business directories offer complimentary listings in addition to the premium options. There are many business directories and some of these have moved over to the internet and away from printed format. Whilst not being search engines, business directories often have a search facility.

Online Business Directories can receive a bad press, and they vary in quality and content. There is a balance between professional advertising, value for money and quality of service. Business owners are looking for ROI, web traffic, exposure for their business, plus Search Engine Optimisation (SEO) benefits of backlinks.

There are multitudes of online directories, and plenty will also give free links. The major search engines such as Google and Yahoo add more value to one way links from human edited directories, as they are seen as trusted resources.

Information courtesy of wikipedia.

The Benefits mentioned above can be found on The National Pages, we pride ourselves on our website’s SEO, It’s an essential obligation for any business directory.

For example please have a look at this link. http://www.google.co.uk/search?hl=en&client=firefox-a&rls=org.mozilla%3Aen-GB%3Aofficial&hs=8HQ&q=bookkeeping+and+accountants+taunton&btnG=Search&meta=&aq=f&oq=It searches Google for Bookkeeping and Accountancy in Taunton. As you can see we are page one, rank one, we are always trying to improve the way we advertise companies that list with us and you can be sure that we won’t stop until we are happy.

As you can see, we have the search for Bookkeeping and Accountancy in Taunton, then the Gold profile page indented underneath.

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The Bronze Package (FREE Advertising)

by admin on Oct.28, 2009, under Advertising, Marketing, Online Advertising

Advertisingfor FREE couldn’t be any simpler or easier. It only takes 5 minuetes to sign up and you will usually be listed that same day. We have hundreds of categories so you can be sure we have the right one for you.

Help increase your online presence and generate leads by listing your business on The National Pages. It’s simple to signup with us and most importantly it’s FREE!

The Bronze Package includes:

  • Company Name
  • Full Address
  • Map (can be disabled)
  • Link to Profile Page
  • Telephone Number
  • Business Category
  • Proximity from Search Reference

Sign up for FREE here

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Online Advertising

by admin on Oct.27, 2009, under Advertising, Articles, Business Directories, Marketing, Online Advertising

Advertising online is the ‘done thing’ for businesses in the UK. A major benefit of online advertising on the Internet is that you are not limited by geography or time. Another is that online advertising can be immediate which allows you to check and adjust the information or images to suit.

Examples of online advertising include contextual ads on search engine results pages, banner ads, Rich Media Ads, Social network advertising, online classified advertising, advertising networks and e-mail marketing, including e-mail spam.

Online Advertising in 2009 – How popular is it?

Our experience have shown us a lot of people are asking us to advertise their business this year. Half the problem is that most advertising agencies are very expensive and can seem to offer little.

Advertising spending on the internet has overtaken television expenditure in the UK for the first time, according to a report today.

Blog-posts

A record £1.75bn – nearly a quarter of the total ad market – was spent online in the first half of this year, compared with £1.64bn for TV, the study said.

Quote taken from http://www.telegraph.co.uk/

So why not get your business advertised and receive all the benefits that come with advertising on the internet!

Sources:

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Make the most of your Gold Membership

by admin on Oct.26, 2009, under Advertising, Business Directories, Marketing

This page gives you hints and tips that allow you to make the most of your Gold membership.

Six Business Categories
Ensure your listing is connected to up to six appropriate categories.
Every category you are listed gives another search term that helps find your business on Google, Yahoo, Bing and The National Pages.
Click here for a list of categories or contact us for us to check

Updating your Gold Profile check out our Video Tutorial
Check out our video tutorial to see how to update your Profile

Changing images on your Gold Profile
We want to ensure your advert looks the best for you and for us! We recognise most people do not have the design skills in-house to produce professional graphics. If you would like us to change your images just let us know and we’ll do it for you (fair use policy applies).

Your business changes and you want to completely change your Profile
No problem. We’ll do it for you! We recognise that businesses change and we want to honour our Price-for-Life promise for you.
We will completely redesign and build a new Gold Profile for you (fair use policy applies).

Ensure your Profile has high quality links to landing pages on your website
Visitors (and Search Engines including Google) want to find more detailed information about your products and services.
Ensure the text in your Gold profile has links to your website pages. The text content on the link (known as the anchor text) is important. It is this text content that becomes indexed in Search Engines. Therefore, to improve the Search Engine Optimisation for your website, ensure the anchor text is an expression that visitors may enter in a Search Engine.
For example:

BAD
Click here to see our Carpet Cleaning Services in Oxford

GOOD
For Carpet Cleaning Services in Oxford call us first!

Adjusting the map marker to your exact business location
You can adjust the map marker to your exact location by logging on and dragging the marker.
This helps visitors find the exact position of your premises.

Support for your video(s)
Your Gold Profile can link to your video. We support YouTube and FLV videos (if you already have a video on your website chances are we will be able to implement it to your profile).

A video is an excellent way of articulating your business services which visitors find increasingly useful to decide who to do business with. It gives you a competitive edge. We do not charge more to link to your video. Some customers find connecting to a video tricky – no problem leave it to us.

If you have a video but don’t have the web space for it or don’t know how to upload it into a streaming video – no problem for a small fee we’ll convert it and set it up for you.

Option to disable the map and privacy
For those businesses that do not want customers to visit their premise the map can be disabled. Just contact us and ask for it to be disabled or you can logon and set the Disable Map checkbox on the Map tab.

Our advice is generally not to disable the map. A map implies a larger company prepared to accept visitors which may increase the perception of the size of your business.

The map marker is based on a postcode which typically covers an area comprising from 10 to 50 businesses. Therefore the map will not normally uniquely identify your premises. In rural areas the postcode will normally narrow down the location of your business.

Should further privacy be required and you do not wish to publicly disclose your exact mailing address or location, we are happy to remove the exact address details, for example the number of the house. Please contact us to set this up for you.

The National Pages window stickers
We offer free window stickers for anyone. These draw attention to your Profile on The National Pages which helps visitors find out more about your business. For example the window sticker could be placed in an office, shop or van window.

The National Pages images linking to your Gold Profile
We have two high quality Gold jpg images (circular or rectangular) which contain links to your Gold Profile. These are designed to be placed somewhere on your website (or any website you know) to draw attention to your Profile in The National Pages. This particularly helps Search Engines find more about your business by crawling to (finding) and indexing your Gold Profile.

Most customers place the image on their Contact Us page where space is more readily available and the image delivers good eye-candy.

If you are unsure or unable to add the image to your website we will do it for you at no charge. We will require your website logon details to do this.

Referral Scheme
We offer an excellent referral scheme for Gold customers.

If you refer a friend (or maybe you want a second Gold Profile) who signs up for Gold then we give you a free six month extension to your Gold membership.

A second referral who signs up for Gold gives you another six month extension. So for two referrals who sign up you will receive a free year’s membership!

If you refer more than two in the same 24 month membership period who sign up to Gold then we give you 40% commission of their respective Gold sign up fee.

This means, for example, if you referred five of your customers who upgrade to Gold, then you would receive a free year’s extension to your membership and you would receive £132. (3 x 40% * £110) assuming they joined at the standard Gold membership rate.

Free Blogging Service of your area of expertise. Get noticed by Google
Blogging is the publication of articles on the internet. When we blog an article on our website we automatically notify over 100 large mainstream blogging sites on the internet.

We will put links in your article to your website and your Gold Profile. This delivers you a very powerful SEO (Search Engine Optimisation) benefit. Every time your article is published on other blogging sites, this will increase links to your website helping increase your Search Engine Ranking Position (SERP).

Articles submitted for the blog should be of an informative or authoritative nature, normally in your area of expertise. This implicitly shows readers that you are an expert in your field and helps avoid readers feeling they are being sold to. You are simply informing them something that is to their benefit. This helps engender trust which is a major step to building a relationship which may later lead to sales.

We also publish links to customers blog articles in our newsletter. This is additional FREE advertising for you our Gold customer.

Free Facebook and twitter advertising
We will publish adverts and post links to your Gold Profile on various Social Media sites like Facebook and twitter. As well as targeting human visitors this increases links to your Profile all helping your SERP for Search Engines.

Statistics
For our Gold customers we provide two statistics every month: The number of times your Gold listing has displayed on the search page (e.g. someone has searched one of your categories in a location)

The number of times a visitor has clicked the listing and displayed your Gold Profile for more information.

These statistics are found by simply logging on with your username and password when you signed up. These will have been emailed to you in the Welcome Email. If you have forgotten your logon details, just contact us or click the forgotten your password link and we’ll send them through to your previously registered email address.

The links are full links and not inhibited in any way, this provides a strong link to your website. If you want to know the number of click throughs, most web hosting statistical packages (like Google Analytics) will show referrals from the referring website, thenationalpages.co.uk.

Newsletter
We publish an online newsletter at least every month. This is our principal mechanism to keep our customers, and everybody who has met us, up to date with new benefits and features from The National Pages. To ensure the newsletter does not end up in your Spam Folder we ask you to whitelist (accept) all emails sent from thenationalpages.co.uk

Nearest Gold Feature
For our Gold customers we display the two Gold listings (bottom of search page) for areas beyond the proximity entered.

All listings on the Search page are displayed strictly in order of distance from the centre of the location, regardless of whether they are enhance paid for listings (Gold or Silver). The bottom two positions are reserved to display the next two nearest Gold listings on subsequent pages.

Listening to your ideas
Many new features in The National Pages Business Directory and Search Engine have been suggested by our customers and we have implemented them!

One of the benefits of our company compared to other business Search Engine companies is we are able to respond more quickly to good ideas and implement them for your benefit and our visitors.

If you have an idea which improves the advertising we can offer you then please contact us. We are always ready to listen.

Charities – donate tab
We can set up a Donate tab on your Gold Profile which links directly to your donate landing page.

B&B and Hotel Online Reservation system
We offer an online reservation system for B&Bs and Hotels included as part of your Gold Profile.

If your website is not set up to take online bookings then we can easily add this to your Gold Profile and we’ll train you how to take online bookings. You set the number of rooms and the room rates. You receive an email when a booking is made and the system automatically lowers the available number of rooms. We charge a small commission on each booking made via the Gold Profile. For an example, search for Hotels in Windermere and click Contact on the Reservations tab on a Gold Profile.

Not got a website?
Your Gold Profile can act as your website! It contains the essential details about your business. If you already have a (www) Domain Name we can link it at no charge to your Gold Profile.

If you don’t have a Domain Name then our Golden Link package is designed for you. For a very low annual fee of £45+vat we will purchase a professional Domain Name for you, connect it to an email package giving you five professional email addresses and link it to your Gold Profile which acts as your website. At a later date when you have a website then you can still keep the Golden Link package for your Domain Name and emails and we simply reroute the (www) website pointer away from your Gold Profile to your new website.

For example click on this web address: nortonfitzwarrenvillagehall.org.uk

Price-for-Life promise
The price you paid for your Gold Profile is fixed for renewal. It is guaranteed never to go up. This is our loyalty bonus for you.

However, note this requires your continuous membership. If you leave then rejoin then the Gold membership fee will be at the prevailing rate.

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Featured Business – Time2Display in Yeovil, Somerset

by admin on Oct.25, 2009, under Exhibitions, Featured Business, Graphic Design, Marketing

logoTime2Display for all your exhibition and graphic design services based in Yeovil, Somerset

It’s Time2Display your Business

Suppliers of Exhibition Stands, Portable Displays, Modular Displays, Graphic Design, Direct to Board Printing, Exhibition Lighting Gantry Systems, Roller Banners, Web Design and Much More.

Time2Display is the right choice for all your marketing, print and exhibition requirements, our team of dedicated committed staff provide excellent help and service.

Exhibitions

Whatever your exhibition or stand display requirements, whether you want to hire or purchase your stand, at Time2Display, you’ll receive quality goods and a truly first class design service. Also at realistic prices – with no hidden surprises.

Examples of our product range include exhibition stands, pop up displays, roller banners, press stands, modular displays and portable displays of all kinds. We offer guidance and consultation for all your exhibition and advertising needs, we also offer installation, breakdown and storage for your stand.

CALL TIME2DISPLAY ON: 01935 474849

Featured Gold October 25th 2009 in The National Pages UK Business Directory

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Gold Online Advertising for UK Businesses

by admin on Oct.25, 2009, under Advertising, Marketing, Online Advertising

The National Pages business directory provides UK businesses with FREE online advertising. Users can search in their local area or nationally to find the business or service they need. Find company information, directions and maps, website links and much more!

Gold instantly gives you an impressive and competitive advantage by raising the profile of your business online.

Make your Gold Profile stand out with your own gallery and also benefit from being found in up to 6 categories. Just imagine a vibrant looking Profile that allows millions of people to see what your business has to offer.

Upgrade to Gold Membership and see what we can do for YOUR business!

The Gold Package includes:

  • Company Name
  • Full Address
  • Map & route finder to your business location (can be disabled)
  • Link to Profile Page
  • No Ads
  • Telephone Number
  • Additional Telephone Number
  • Video support
  • Nearest Gold promoted to page 1
  • Proximity from Search Reference
  • Two links to your website helping visitors and Search Engines find your website
  • Included in up to 6 searchable categories
  • A self-managed (CMS) Profile with a description of your company (5-10+ paragraphs)
  • Company Logo and five expandable images or videos
  • A Secure dynamic form to allow visitors to Contact you online
  • Monthly statistics (Impressions and Profile Click-Thru)
  • Get found in Google!

From £99* ex vat pa
Go for GOLD and get your business NOTICED!

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Silver Online Advertising for UK Businesses

by admin on Oct.24, 2009, under Advertising, Marketing, Online Advertising

Start promoting your company on www.thenationalpages.co.uk and receive all of the benefits to market your company with a lasting impact. You will be able to increase the awareness of your product, service or business. The National Pages will help to build your brand awareness will also drive traffic directly to your website.

For those companies who have a lot of services then this listing is for you. The Silver package allows your company to be displayed in up to six searchable categories.

The Silver Package includes: –

  • Company Name
  • Full Address
  • Map (can be disabled)
  • Link to Profile Page
  • No Ads
  • Telephone Number
  • Business Category
  • Proximity from Search Reference
  • Weblink (hyperlink) to your company website
  • Included in up to 6 searchable categories

Adding a second category is only £10 pa, thereafter they are only £5 each.

This means your business can have a SILVER LISTING in 5 MORE CATEGORIES for only an additional £30+vat. And the price you pay is ‘Fixed-for-Life’ which means your annual renewal fee will never go up.

From £13.50* ex vat pa

Don’t just list your business, advertise it wth our Silver Package!

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Featured Business – Image Line Communications Advertising and Media

by admin on Oct.04, 2009, under Advertising, Brand Building, Featured Business, Marketing

Image Line Communications specialists in Marketing and Advertising in London

Successful Marketing

Drives Successful Organisations!

For any business, it is essential to design and implement a tailored marketing strategy that understands your market, addresses your goals and provides the most effective solutions for your business.

Image Line Communications takes the time to:

  1. Understand your business and customers
  2. Evaluate your options
  3. Suggest the optimum marketing strategy for your business and budget

There are many different marketing tools and methods available, from print advertising to guerrilla web marketing, direct mail to events and promotional campaigns- the list of potential marketing tactics is almost endless.

http://www.imagelinepr.co.uk/imageline/images/square-bullet.gif Advertising and Media

http://www.imagelinepr.co.uk/imageline/images/square-bullet.gif Planning/Buying

http://www.imagelinepr.co.uk/imageline/images/square-bullet.gif Marketing strategy and planning

http://www.imagelinepr.co.uk/imageline/images/square-bullet.gif Design and print managment

http://www.imagelinepr.co.uk/imageline/images/square-bullet.gif eMarketing Direct Mail campaigns

http://www.imagelinepr.co.uk/imageline/images/square-bullet.gif Corporate gifts

http://www.imagelinepr.co.uk/imageline/images/square-bullet.gif Public Relations Exhibition design and build

As specialists in maritime, logistics and supply chain marketing, we are exceptionally familiar with the market, aware of what has been done before, know what has worked in the past and can best predict how to market your business for the future.

CALL IMAGE LINE COMMUNICATIONS ON 0207 689 9009

Featured Gold October 4th 2009 in The National Pages UK Business Directory
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